BLM Foundation Installation Creates Space for Refuge and Play at the 2022 One Music Festival - Black Lives Matter
Woman relaxes in a bean bag chair at the Joy Experience

BLM Foundation Installation Creates Space for Refuge and Play at the 2022 One Music Festival

The One Music Festival in Atlanta, GA, has become one of the largest festivals in America, attracting over 50,000 diverse music lovers from all over the nation. In 2022, the festival’s theme was joy. Invited to build an installation for the festival, our goal was to display unique flavors of  Black Joy, grounding in rest, art, and celebration. We constructed a 30X30 physical art installation designed as an adult playground. Guests spent the day playing, swinging, dancing, and embracing other child-like activities. Our installation was a collaboration with three prominent Black artists: Mr. Legacy of LegacyHistoryPride, Ezra Naylor, a dynamic visual storyteller, and, pierre bennu, a legendary multi-hyphenate artist based in Baltimore, Maryland. 

Photo of Joy Experience installation with pierre bennu’s “Breath” captured by BYKD

With a 70’s-vintage themed color palette, we aimed to merge Afropunk with Coachella and bring people of all ages together in a physical, mental, and spiritual experience as they perused the festival grounds. 

Video of Joy Experience by night captured by BYKD

Our installation was a collaboration with three prominent Black artists: pierre bennu, Mr. Legacy, and Ezra Naylor.

pierre bennu is a Black artist we have worked with in the past to create his beautiful, original Breathe pieces. Drawing inspiration from him, we are dedicating a section of the installation for people to find stillness watching this rejuvenating piece.

Mr. Legacy’s LegacyHistoryPride is the #1 Black-owned apparel brand designed specifically for the HBCU community.  The success of the brand proves that Black culture and style has a wide appeal, reaching national and global audiences as students and alumni travel near and far sporting LegacyHistoryPride’s HBCU apparel in style.

Ezra Naylor, a dynamic visual storyteller, crafts narratives that transcend traditional boundaries. With an unparalleled ability to convey emotion and provoke thought through visuals, Ezra brings a distinctive perspective to every creation. His work isn’t just about what meets the eye; it’s a journey that invites viewers to explore the depths of expression and meaning.

Image of BLM x OMRF T-shirt collab with LegacyHistoryPride captured by BYKD

We are proud to be collaborating with the One Music Festival to create BLM x OMF T-shirts designed by LegacyHistoryPride.